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 ASSISTANCE DEVELOPING BUSINESS PLANS

A business plan is your road map to success.

It identifies:

  • The product or service you will be providing
  • Your customers
  • The competition
  • Your marketing strategy
  • A description of the operations
  • Your management team
  • The action plan
  • Financial information and projections
Anyone thinking of starting a business or expanding their business should complete a business plan.

It is a useful tool that serves many purposes:

  • Helps you to obtain financing
  • Organizes your ideas, thoughts, and goals on paper
  • Forces you to think about all aspects of running your own business
  • An easy way to explain your idea to others
  • Can be used to measure progress and success once your business is running
A few things to keep in mind when writing a good business plan:
  • Market niche: How is your business unique from your competition?
  • Viability: Show that your customers want or need your product or service.
  • Profitability: Show that your business can and will make money.
  • Industry Trends: Examine the industry you are in - is it growing? How will technology and other factors affect your business in the long term?
  • Write Clearly and Concisely: Keep your business plan clear, simple and to the point so that it can be understood by anyone reading it.
  • ALWAYS have someone proofread your work!
There are many guides and sample plans available to help you write your business plan. North Red can provide you with a business plan guidebook and workbook and assist with your plan. If you'd prefer to do your business plan online, the Canada Business Service Centre has a secure, Interactive Business Plan.

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